Kids Being Kids is a London-based non-profit organization founded by Adam Cohen and Ben Lambert, two lifelong friends whose shared love of sports sparked a mission to make play possible for every child. What began as a friendly debate over which sport was more expensive -baseball or hockey-turned into a deeper realization: far too many children miss out on the benefits of sports due to financial barriers.
Sports shaped both of their lives. It taught them discipline, teamwork, and confidence — and gave them some of their best memories growing up. But they couldn’t ignore how many kids never get those same opportunities because of the price tag attached to them. Around the same time, they noticed how much good equipment sits unused -skates, bats, gloves, sticks -some brand new, others barely touched, collecting dust in basements and garages, they started collecting new and gently used sports equipment and donating it to families and community programs that need it most. That’s when Kids Being Kids came to life.
At Kids Being Kids they are committed to breaking down the barriers that prevent children from accessing sports equipment. They strive to create a supportive and inclusive environment where every child can experience the joy of play and the benefits of physical activity. Kids Being Kids is rooted in the belief that sports can empower and unite communities, and they are dedicated to making a lasting impact on the lives of the children they serve. Their efforts help children shine, igniting confidence and connection through play. Kids Being Kids mission is simple: to make play possible for every child, ensuring that every child has the opportunity to engage in physical activity and sports, regardless of their financial situation. They believe that every child deserves the chance to play, learn, and grow through sports. At its heart, Kids Being Kids is about inclusion, opportunity, and giving every child the chance to experience the joy of being active, being part of a team, and simply -being a kid. By working together, Kids Being Kids and the YMCA community are truly greater together.